Content Details
- File Type: PNG, JPEG,
- Ratio: 1.77:1 (Horizontal) - NOT Square or Vertical
- Dimension: 255x144
- Content should take up most of the screen space
- Leave space "padding" on the outer border
Standards & ADA Compliance
- College appropriate - Public Focused
- CCAC guidelines and image/branding standard
- Graphic, Brand Standard Guide
- Digital Style Guide
- Digital Signage Standards (see below)
- Include Contact information, link to webpage for more information, date and time of event
Screen Time, Words on Screen, Reading Rate
- Screen time averages between 5 seconds
- 20 words maximum
- Keep the information clear and concise - Making Great Digital Signage Content 2.0 (wirespring.com)
Font(s)
- Size and Visibility: 24px or higher
- 1” of character height is good for 35’ of viewing distance
EXAMPLE: 6” high letter should be able to be seen 200’ away
- 1” of character height is good for 35’ of viewing distance
- Font Size to Inches
- 14 = 4"
- 24 = 7"
- 30 = 9"
- Types: Sans-serif (Arial) fonts are the easiest to read
- Legibility and Easily Understood - Cursive/Handwritten fonts are hard to read
Color Contrast
- Contrast ratio of at least 4.5:1
- (L1 + 0.05) / (L2 + 0.05) - L1 is the relative luminance of the lighter of the colors, and L2 is the relative luminance of the darker of the colors.
- Understanding Contrast and Color Accessibility (WebAIM)
- Contrast Checker (WebAIM)
- Making great digital signage content: Use contrast to your advantage (wirespring.com)
Short Links
- Short Link should be included if going to a website or event
- Rebrandly
- CCAC Branded QR Codes, Short Links, Meta Graph Images
- Contact ITS or Marketing
Formats For Date, Time, Contact Info, Etc.
- Date: Day Of Week, Month Day - Example: Monday, January 3rd
- Time: 10:00 AM - 1:00 PM
- Email Address: CapitalizeFirstWord@ccac.edu
- Phone Number: ###.###.####
Timing & Approval Process
- Content creation requires 8 business days
- Content is a non-moving graphic with text color
- Once content is created, the approval process will begin
Tips and Other Information
- Check with someone not familiar with the information to ensure your details are getting across